E-commerce Technology Manager
Lafayette 148 New York is an apparel & fashion company offering women's wear in New York.
Kristin Patelunas is an insightful site manager with six years of e-commerce experience. She is passionate about managing and improving the customers experience. She is knowledgeable about strategizing from a merchandising perspective for digital marketing and on-site initiatives. Kristin understands the customers needs and is able to align them with overall brand vision while using metrics to measure success. She accurately manages high volume monthly product releases by partnering closely with cross-functional teams such as copy writing, creative, web development, and digital marketing. Kristin is experienced with product launches, platform migrations, and user experience. She is savvy with CMS and web-based systems, specifically Magento. She has experience managing e-commerce initiatives with a team based in Asia as well as managing partnerships with 3rd party vendors such as recommendation engines. She is creative, curious and an analytical problem solver with product sensibility and a passion for e-commerce.
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