Julie Cronin Email Address

Director, Marketing and Communications

Inventus Power is an electrical/electronic manufacturing company which provides battery packs, chargers & docking stations and power supplies.

Versatile, passionate and results-driven marketing professional with 10+ years of corporate experience dedicated to providing expert marketing and communication services (consultation, creation and execution) to all internal and external customers across different markets in order to strengthen a company’s brand and achieve business goals and objectives. Leadership: Initiative and drive to impact change through process and program development Brand Champion: Understand importance of maintaining brand integrity through effective internal and external brand management; Ensure brand positioning, promise, identity and messaging are aligned across all touchpoints Communications: Excellent oral and written communication skills for internal and external target audiences Lead Generation: Proven campaign development, execution and tracking capabilities for revenue growth Marketing Generalist: Knowledge and experience in key marketing areas, including B2B Marketing, Online Marketing, Social Media Management, Strategic Planning, Email Marketing, Product Management, Copywriting/Editing, Advertising, Public Relations and Market Research Marketing Integration & Automation: Experience implementing web to lead forms, lead nurturing campaigns, and reminder programs facilitated through CRM system (Salesforce.com)