Aart Labee Email Address

Global Head of Data Platform Services

Every day Royal FrieslandCampina provides millions of consumers all over the world with dairy products containing valuable nutrients.

Energetic person with 20 years hands-on and strategic ICT, Digital & Business experience, leading and transforming international teams across Data & Analytics; Data Platforming, Data Science, BI, Digital, Pricing, Supply Chain analytics, Promo & Marketing analyses and Store network optimization. As of April 2020 in the role of Global Head of Data Platform Services at Syngenta, based in Basel. In September 2020 I took on the overall responsibility of Data & Analytics within this dynamic and really exiting organization. Syngenta AG is a 20 billion agriculture company helping to improve global food security by enabling millions of farmers to make better use of available resources. Through world class science and innovative crop solutions, our 28,000 people in over 90 countries are working to transform how vegetable and flower crops are grown. 2015-2020: Global Director Data Platform & Analytics at Royal FrieslandCampina; a leading Dairy multinational with revenue of $13 billion, active in 40 countries with 24.000 employees and 30+ brands selling to B2C and B2B. Previously I’ve been with McDonald’s for 16 years, starting firstly in the Netherlands followed by various BI, Data Analytics and Strategy roles within the European organization. I'm a self-starter and have a successful track record in establishing a (big) data-driven and insight-led culture by developing and implementing a wide range of customer centric strategies and relevant business intelligence solutions based on fact based data in order to create decision advantage throughout the organisation, tactically steering the business and defining growth strategies. My key personal strength is inspiring people towards defining, developing and delivering relevant Analytics solutions followed by communicating and influencing based upon a deep understanding of customer needs (both B2B & B2C) and the impact it should have on business strategy. I have vast experience in a multinational environment to connect: -Across functions: IT, Marketing, Finance, Operations, Development and Supply Chain -Throughout the hierarchy; ranging from executive level to analyst/scientist and IT experts -Across country borders, dealing with different cultures is an ongoing challenge that I am intrigued with!