Chief Marketing Officer and Senior Vice President
Foster Poultry Farms, Inc. (Foster Farms) is a producer and distributor of chicken and turkey products. The company owns and operates hatcheries, grow-out ranches, feed mills, processing plants and delivery systems. It produces pre-marinated, ready-to-cook and fully cooked products. Its product portfolio includes fully cooked frozen chicken and turkey, corn dogs, fresh chicken and turkey, fully cooked refrigerated chicken and turkey, individually frozen chicken, lunch meats and hot dogs and savory servings. Foster Farms caters to home cooks, retailers, warehouse clubs and foodservice customers in the Western US states including California, Oregon, Washington, Alabama, Louisiana, Colorado and Arkansas. Foster Farms is headquartered in Livingston, California, the US.
Transformative brand builder and strategic business leader with deep expertise revitalizing dusty brands and creating new brands. Consistently recognized for profitably managing P&Ls from early-stage to billion dollar businesses, I am grounded in business fundamentals and drive insights from data. Building on consumer empathy, I lead innovation, develop remarkable campaigns and unlock growth. My experience leading enterprise-wide initiatives to modernize marketing and implement financial and operational discipline has won awards and built contagion across the organization. On executive teams, I am recognized as curious, courageous and agile, with the ability to accelerate business goals and drive meaningful impact and change. I lead with integrity, inclusiveness, high EQ and grit. I am a passionate builder of culture and teams, affectionately known as the ‘velvet hammer’ for my ability to drive results in a way that inspires and motivates.
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