Vice President Marketing and Communications
A global manufacturer of original equipment and aftermarket specialty tires and wheels.
Effective strategic marketing communications VP with experience in both Fortune 500 and private equity corporate environments. Implements communication tactics that build the corporate brand and deliver optimal visibility of strategic messages to employees, key customers and decision- makers, driving profitable growth. Capably builds teams and stakeholder relationships; excellent command of interpersonal interactions at all levels of the organization in a global business environment. Known as a trusted advisor and called upon to envision new strategies. Skills and Expertise- - Brand strategy (local and global) - Competitive intelligence - Consumer trends and behavior - Internal and external communications - Corporate communications - Strategic messaging - Employee recognition - Social media strategy - Process improvement - Project management - Team development and leadership
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