Steve Robins Email Address

Presentation Designer and Strategist

Property Management Software available on your mobile device for Commercial Real Estate work orders, preventative maintenance and inspections.

I start and build successful marketing and product marketing functions that help drive growth. DETAILS Marketing and product marketing leader experienced in all areas of modern marketing and digital marketing including demand gen, marketing automation, awareness, inbound marketing, product marketing, value propositions, solution marketing and industry marketing. ►► GROWTH: Grew one software company's revenue 52% over 2 years. Grew revenue in another by 50% in target industries in first year. Drove growth 34% above industry average in another. Quadrupled ProductCamp Boston attendance over six years, transforming it into the world's largest. Grew BPMA attendance to record levels. ►► DIGITAL MARKETING: Developed modern marketing campaigns increasing new and qualified leads, contributing to sustained revenue growth. Deployed marketing automation. Marketing tech columnist. ►► PRODUCT MARKETING & SOLUTION MARKETING: Positioning and messaging; sales enablement, tools and training; content marketing; evangelism. Solution transformation. ►► MARKET RESEARCH: Customer/prospect research, use cases, best practices, market segmentation, new technologies. ►► TECHNOLOGIES: SaaS, cloud software, software, B2B, enterprise software, vertical applications, application monitoring, workflow, content management, video. Common misspellings of Steve's name include Stephen Robins, Stephen Robbins, Steve Robbins, Steven Robbins. SPECIALTIES 1. Product marketing and solution marketing 2. Demand creation, digital marketing, awareness, inbound marketing / social media 3. Marketing leadership & transformation 4. Strategic messaging & value propositions 5. Integrated marketing campaigns & launches leveraging all areas of the modern marketing mix 6. Industry marketing (15+ verticals including commercial real estate and finance), solution marketing, product marketing 7. Marketing automation, metrics 8. Sales enablement, sales training 9. Market/technology research & segmentation 10. B2B software