Robert Barbieri Email Address

Senior Vice President Americas and ANZ and AP Business Development and Global Sales Operations

Aprimo provides an enterprise marketing management solution that enables businesses to implement and manage online marketing activities.

VP of Sales ● Strategic Relationships ● Marketing ● Profit Growth Emerging Technology Solutions ● SAAS ● Marketing Software Spredfast/Shoutlet ● Yantra ● Ariba/Tradex ● Legent ● Computer Associates & Others Driven to create results, I’ve formed partnerships with IBM and reworked sales practices to capture multiyear contracts – exceeding expectations and focusing on innovation. My career has required adaptability and growth leadership; I enjoy building teams, revitalizing deal strategies, coaching teams to success, developing channels, and closing business with major healthcare, retail, media and hospitality leaders. I create value for clients by demonstrating the ROI behind marketing technology solutions, meeting their needs for business monitoring and introducing cost-effective methods to manage their operations. I’m also involved in: ✔ Identifying new opportunities for product innovation ✔ Motivating & mentoring sales reps to form C-suite relationships ✔ Envisioning the value of new, strategic alliances ✔ Creating effective enterprise & channel sales methods ✔ Building rapport with decision-makers Contributions at ATOMIZED, Spredfast/Shoutlet & others: ● Closed large deals with iconic Fortune-ranked brands (Four Seasons, Raycom Media, AHS, Lowes, others) ● Software & solution sales (Social, ERP, CRM, commerce, systems, e-procurement, other products) ● Top contracts in company history, plus a significant rise in TCV ● Emerging technology sales as Enterprise Software Sales, VP Strategic Partnerships, Account Executive, Partner, & Strategic Sales Director ● Perspective gained from both traditional & entrepreneurial experience