Andrew Graft Email Address

Vice President of Corporate Marketing

Access Development Corporation specializes in loyalty marketing, member benefits, customer loyalty, customer engagement and fundraising.

Marketer. Measurer. Communicator. Revenue driver. Leader.For over 20 years, these are the professional qualities I've tried to bring to the companies I work for, as well as the clients they serve. I am the chief marketer for Access Development, a company that specializes in loyalty marketing. So in addition to building awareness and generating revenue for our company at large, I help our client organizations do the same.It's like a mystery inside a riddle wrapped in a crispy, enigmatic wonton. I'm a creative marketer with a unusual passion for analytics. Artistry for artistry's sake doesn't get anyone anywhere if you don't have the data to support it. And I LOVE data. I value resourcefulness in pursuit of success. For example, with a small budget and lots of chutzpah, I created a corporate website that consistently ranks on the first page of Google searches for hard-to-get, high-volume keywords. The result has been a nearly 50 percent annual increase in marketing qualified leads. As a leader, I believe my most important measure of success is how well I enable the success of others. It's probably why I'm so proud of the work I do -- because it's reflected in the amazing team of designers, copywriters and marketing managers I work alongside. At over 300,000 participating merchants, we at Access are America's largest in-store discount network. By a long, long way. If your business is looking for ways to inspire your audience, earn additional revenue, or just be cool to the people you care about, you need to learn more about us at www.accessdevelopment.com. Or, just connect with me on Twitter @AndrewGraft or via email at andrew.graft@accessdevelopment.com.Specialties- Marketing strategy- Demand generation- Marketing automation- Branding + positioning- Search engine optimization- Email + web analytics- Concepting + creative direction- Messaging + copywriting- Social media- Video production- Sales collateral- Tradeshow + event planning