Amber Halteman Email Address

Director Corporate Marketing

Zego is a smart insurance platform headquartered in London, England.

I’m an accomplished marketing and brand management professional with extensive experience driving success – for start-ups and global organizations. From driving research and sales strategy as a Marketing Manager in the healthcare industry to my current role as Director of Corporate Marketing with Zego, I’ve gained comprehensive expertise across all facets of corporate branding, public messaging, and go-to-market strategies. I’ve honed a skill set that includes event management, media placement, program development, and global team leadership. One of my proudest accomplishments was leading the full scope of a soup-to-nuts rebranding effort for Zego (previously, PayLease). This complex and multi-faceted project – successfully finalized within nine months – entailed developing and implementing a revamped and organization-wide branding and messaging strategy; I oversaw all aspects, from name and font changes through internal training to ensure complete cohesion. I add consistent value by demonstrating proficiency across all aspects of brand management, encompassing data-driven analytics, a keen understanding of the marketplace, and exceptional executive-level leadership and communication skills. I am eager to continue bringing energy and growth to my workplace’s marketing operations through strategic oversight and innovation. Key Strengths: Brand Management | Content Strategy | Demand Generation | Customer Engagement | Cross-Channel Campaigns | Social Media Strategy | Public Relations | Performance Marketing | Product Positioning | Sales Strategies | Market Awareness | Event Management | Cross-Functional Collaboration | Team Leadership Let’s connect! Or email me at ahalteman@gmail.com