Giles Rhys Jones Email Address

Chief Marketing Officer /// What3words

what3words is the simplest way to talk about location. We've divided the world into a grid of 3m x 3m squares and assigned each one a unique 3 word address.

“Giles is one of the freshest and most perceptive thinkers I have ever worked with.”Rory Sutherland, Vice Chairman of Ogilvy UK & Ex-Chairman of Institute of Practitioners in Advertising. Cannes Lion Grand Prix Winning CMO. Startup attitude combined with global brand experience. I am currently marketing director of a 10 person tech startup trying to change the world for the better by addressing it all with just 3 words. I developed the company's strategy and vision, redesigned the service, app, site, identity, communication and go to market strategy. I secured coverage with the BBC, Huffington Post, CNBC, WIRED and many others. I have got my CEO on TEDx stages and The World Economic Forum invited him to attend their Change Leaders program. We have visited 10 Downing Street and have been awarded the Cannes Lion Grand Prix for Innovation. I made the entry film on my laptop and a cardboard voice-over stage. We have addressed favelas, townships, water points, mosquito nets and music festivals as well as one of the biggest navigation apps in the world. Intel Capital & Horizons Ventures just gave us $3.5M to grow. It has been a fun 18 months.My time at big agencies allowed me to understand how to develop, sell and deliver global digital award winning campaigns in complex agency and client organisations working at the highest levels. My time at startups has helped me do that on a tight budget with no resources and limited time. I have also helped to startup new agencies including Agency Republic & The Brand Company & new groups within larger agencies including the digital marketing team at Agency.com, Ogilvy Labs and Ogilvy Entertainment UK.I helped make the multi award winning integrated digital Dove Facebook Ad Makoever, American Express Hidden Talent TV Show, IBM Wimbledon Seer Mobile Application, Philips Sound You Need To Hear This and the Hellmann's Summer Hack platform.