Marwa Awad Email Address

Reporter

The World Food Programme is the food assistance branch of the United Nations and the world's largest humanitarian organization

Self-directed and driven communication professional with 14 years of accomplishments writing clear and objective news, interviewing, capturing image/video, producing on-air stories, media campaigns, and managing cross-functional teams to achieve goals. An innovative thinker with strong corporate and field office experience in humanitarian relief and food security. Demonstrated success in developing and executing plans in complex organizations and hostile geographies such as South Sudan, Syria, Iraq, Yemen, Egypt, and the Gaza Strip. Recognized for implementing impactful strategies to leverage organizational key messages, emerging trends in digital storytelling, and influence high-level contacts and sources. Highly organized, creative problem-solver who excels at guiding teams through challenging projects. Expertise includes crisis communications, reputational risk management, storytelling on hunger, refugees and internally displaced people, donor relations, UN agency collaboration, level 3 emergencies, budgets, and advising executive directors. Accomplishments: Awarded the 2020 Nobel Peace Prize as a humanitarian group, using food as a path to peace, stability, and prosperity. •Manage communications and position the WFP as the trusted voice on food security, 14 field offices, and three staff. •Coordinate and manage the safe deployment of the four-person communications team across 14 sub-offices. •Develop food security, hunger, and famine messages, stories, talking points, press releases, videos, articles, media relations for senior leaders to disseminate to government officials, agriculture ministers, NGO's, donors, the public, and stakeholders. •Customize the WFP global headquarters communications strategy to resonate with local audiences. •Supervise digital campaigns that broadcast critical information and fulfill donor visibility requirements. •Manage crisis communications that reflect a convergence of conflict, climate change, and mass displacement of people. •Increased audience engagement by 30% via interviews with donor media such as BBC, CBC, Deutsche Welle, and CBS. Expertise: • Online Journalism • Editorial • Social Media • Politics • Copy Editing • Television • News Writing • Journalism • Editing • Crisis Communications • Corporate Communications • Press Releases • Writing • Photography • Social Media Communications • Communications Planning • Public Relations • Non-Governmental Organizations (NGOs) • Digital Photography • Video Production