Veronica Ferro Email Address

Vice President and Managing Broker

The growth and expansion of Watson Realty Corp is one of Florida's great success stories. Bill Watson, the company's Chairman of the Board and founder, graduated from Stetson University, majoring in real estate and insurance. He began with a small office in Jacksonville, Florida in 1965 and dreamed of a people-oriented company sensitive to the needs and concerns of its customers. With this philosophy and the talent to recruit top managers and sales associates, Mr. Watson brought this company to the position of one of the largest and most respected real estate firms in the nation. Watson Realty's 1,200 plus sales associates and 450 employees and 39 sales offices serving Northeast and Central Florida as well as South Georgia are committed to offering Legendary Quality Service and are united as a team behind a dynamic leader whose vision permeates each office. That vision, always putting the customer first and going a "step beyond" that, which is expected, has made Watson Realty Corp. the area's #1 service-oriented real estate firm, year after year. Watson Realty Corp. also has established several affiliate offices including Watson Mortgage Corp., Watson New Homes Division, Watson Title Services, Watson Title Services of Northeast Florida Inc., Watson Commercial Realty Inc., Watson School of Real Estate, Watson Referral Realty Inc., Watson Property Management, Watson Maintenance Services and Watson Relocation Services. A family-owned business since 1965, Mr. Watson remains Chairman of the Board of the company with daughter, Carlotta, as well as son, Bill, actively involved in the organization. The company continues to be recognized by its peers throughout the communities it serves for its integrity, professionalism, and high standards. The corporation's dedication to continued achievement is ongoing through its pursuit of the latest marketing tools and cutting-edge technology.

Finding the commercial real estate solution that best fits a client’s needs is my passion. I know the Gainesville real estate market and the people who influence market prices and control commercial space. As a member of the Gainesville Alachua County Association of Realtors® (GACAR) and the Gainesville Area Chamber of Commerce, I have built strong relationships with businesspeople, developers, and real estate investors. Clients reap the benefits of my experience in commercial real estate and know that I can find the space that will best suit their needs and budgets. Plus, as a real estate investor I know how to advise my clients about leasing versus buying a property, and more. I guide my clients from the time we initially meet until they sign their leases or close their purchases, and beyond. These are some reasons why I have been a multimillion-dollar producer since I began my real estate career at Bosshardt Reality Services in 2004. In 2012, I left Bosshardt to start Ferro Commercial Realty LLC, now Ferro Real Estate Partners LLC, where we specialize in commercial and residential sales and leasing, and residential and commercial property management. Giving back to the community is important to me. I am the 2015 President-Elect and current VP of the Sunrise Rotary Club of Gainesville, and I am completing my four-year term of the Alachua County Economic Development Advisory Committee. I also Chair the PALS Fundraising Advisory Board and am the Co-Founder of Hot Rodding for Heroes. I have been honored as the 2013 GACAR Realtor® of the Year and Dean of Commercial Real Estate, and I serve as GACAR’s 2016 President. Additionally, I sit on the Board of Directors of Gainesville MLS. Contact me at dave@ferropartners.com if you are considering buying or leasing commercial space in Gainesville or are looking for residential or management services. I promise to help you with all of your real estate and property management needs.