Director and Strategic Initiatives
Dr. Bill Lapple reveals how Vision Source can help new grad optometrists gain the support and tools they need to become private practice owners.
Multi-faceted Project Management, Corporate Communications/Marketing Professional with a broad range of domestic and international experience. Well versed in project management, media relations, and communications to develop brand and product awareness/preference/loyalty and increase market share. Strategic thinker with expertise in tactical development, negotiation and execution of long-range business project, communications, and marketing plans. Proven strength in managing complex environments. Comfortable working with individuals at all levels of an organization; poised and confident speaker and presenter. Extensive knowledge of telecom industry with specific focus on wireless sales and marketing. Specialties: Project management, external communications, internal communications, crisis communications, media relations, social media, presentation skills, public speaking, technology, sales/product training, relationship building, account management, problem solving, negotiation, implementation, follow-up.
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