Group Affinity Schemes Manager
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Specialist with 30+ years experience in designing unique 'added value' membership organisation offers for a wide variety of affinity groups including, but not limited to, charities / not-for-profit groups, unions, card providers, banks, financial institutions, large subscription based membership affinity groups, employee groups, trade associations and sports loyalty groups. Entrepreneurial and creative approach and experienced at leading responses for large RFI's and RFP's and executing products and services launches both on-line and off-line. Experienced in identifying and developing new B2B and B2C sales channels, strategic sales operational planning, driving new business initiatives, reviewing business performance, budget management and change management achieving revenue growth through conquest income. Highly experienced in establishing and managing mutually profitable and sustainable joint ventures. Many years of sales and leadership experience within large high profile sales organizations. Firmly and passionately committed to the basic underlying principle that customer satisfaction and customer experience is of paramount importance and hence acquisition and retention subsequently follows . . . quality and customer loyalty are intrinsically linked as are differentiation and 'added value' which engender brand loyalty. Committed to providing extraordinary service to clients by interpreting and exceeding their expectations.
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