Lisa Santwer Email Address

Vice President of Marketing and Communications

U.S. Oncology was added to Crunchbase.

Skilled marketing and communications executive with measurable success driving revenue, business relationships, brand building, advertising and public relations. A long-time Las Vegan, and active community member, with strong network of connections throughout Nevada and across a range of disciplines. Direct the marketing and communications efforts for the multi-specialty medical practice, which comprises more than 600 staff members, 15 sites of service, 45 physicians and 14 advanced practice providers. Lead a marketing department of five while overseeing marketing initiatives, business development, advertising campaigns, media/public relations efforts, government relationships, strategic partnerships, community relations, direct referring physician marketing and the company’s multi-million dollar marketing budget. oPromoted the investment of more than $25 million in advanced technologies for the treatment of cancer. oCreated advertising and public relations campaigns that support practice and its robust clinical research program. oCreated most successful advertising campaign in the practice’s 40-year history featuring Vegas Golden Knights players. oExecuted a head-shaving media event for breast cancer awareness month that garnered all local media, bloggers, national media and social media engagement. Recognized as Breakthrough Marketer of the Year. oSuccessfully marketed new divisions for breast surgery and pulmonary through advertising, public relations and direct referring physician marketing. oMarketed the recruitment of 19 highly qualified physicians to the practice including prominent medical oncologists and clinical research experts. oEstablished scholarship programs to support future health care professionals in the community at UNLV School of Medicine, UNLV College of Sciences and Touro University of Nevada. oFacilitated community partnerships and events with Vegas Golden Knights, Las Vegas Aviators, Las Vegas Lights, Las Vegas ACES, Rebel Athletics, Downtown Summerlin, Springs Preserve, Clark County Parks & Recreation, RTC and PENTA Building Company. oGarnered media stories that generated more than $400 million in publicity value.