Nicolas White Email Address

Senior Manager, Marketing Operations and Technology

Create and sell beautiful online courses with the platform used by the best online entrepreneurs to sell $100m+ to over 4 million students worldwide.

As an analytical leader with a deep marketing background, I love to drive measurable growth with proven creative solutions. I do this by performing data analysis to understand challenges, setting KPIs and goals, and defining the operational steps needed to execute. I want to help companies not only embrace a "data first" approach but actually put their data to work with actionable business strategies. Skills: • Operations Management • Team Management • Reporting & Analytics • Conversion Rate Optimization (CRO) • Customer Lifecycle Analysis • Customer Relationship Management (CRM) • Digital Marketing (Paid, SEO, Email, Social) • Experimentation (A/B testing, multivariate, etc.) Technologies: • SQL • Excel • Salesforce • Tableau • Data Warehouse (Redshift) • Multi-Touch Attribution • Google Data Studio • Google Analytics • Google Tag Manager • Google Optimize • Bizible • Basic Python • HTML • SEO & Social Media Analytics • Email Marketing (Salesforce Marketing Cloud, Marketo, etc.) • comScore • Mixpanel • Heap • Pendo • Gainsight • Adobe Workfront • Jira