Eleanor Mansell Email Address

Sales and Channel Marketing Co-ordinator

Take 2 Interactive was added to Crunchbase.

As Sales and Planning Marketing Manager for our international office, I am responsible for helping manage the promotional lifecycle plans across our territories in UK, Export, Italy, Spain, France, Germany, Benelux, ANZ and Asia. I also work closely with our International Digital Sales team, to coordinate the commercial strategy for our products across all of our customer facing platforms. My previous experience with Take-Two as U.K. Trade Marketing assistant gave me a good foundation of understanding channel marketing and promotional opportunities whilst these vary across the territories. In 2016, I graduated from the University of Reading with a First in Business and Management. As mentioned within my degree, I completed a one year placement at Take-Two Interactive as my year in industry. At Take-Two, I gained huge insight to the video games industry from a publishers perspective, managing the brands of Rockstar and 2K. During my internship, I worked on a number of product launches including the PS4, XB1 and PC launches of Grand Theft Auto V (GTA V) which became the overall largest entertainment launch of all time worldwide. The title has gone on to become the most sucessful title selling 135M copies and continues to be in the Top 10 titles seven years after it's initial launch.