NRF Digital Council Member
Taco Bell Corp., a subsidiary of Yum! Brands, Inc., (NYSE: YUM), is the nation's leading Mexican-inspired quick service restaurant. Taco Bell serves made to order and customizable tacos, burritos, and specialties such as the exclusive Doritos(r) Locos Tacos, gourmet- inspired Cantina Power(r) Menu and lower calorie Fresco Menu. Taco Bell Breakfast offers portable, classic items such as the A.M. Crunchwrap, Biscuit Taco and signature burritos. The company encourages customers to "Live Mas," both through its food and in ways such as its Feed The Beat(r) music program and its nonprofit organization, the Taco Bell(r) Foundation for Teens(tm). Taco Bell and its more than 350 franchise organizations have nearly 6,000 restaurants across the United States that proudly serve more than 36 million customers every week.
Strategic, solution-oriented thinker, experienced in digital platforms focused on Ecommerce, Social Media, Mobile, and CRM delivering over 16 years of successful measurable growth and return on investment for top retail companies. • Experience successfully marketing & growing revenues for bebe, Wet Seal Inc., Provide Commerce (ProFlowers.com), and Jenny Craig International • Leading high performance Ecommerce teams in multi-channel retail companies • Proven success in all aspects of Online Marketing including: Affiliate, Email, SEM, & SEO Marketing • True understanding of leading edge social media, web 2.0, and mobile strategies • In depth understanding of Online Marketing, Customer Insights, Customer Relationship Management, Website Operations, Site Personalization, Email Database Marketing, and Database Modeling • Ability to develop, interpret & explain complex analysis & make usable recommendations to all levels of the organization
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