Kristen Cho Email Address

Chief Marketing Officer

Reverb.com is the online marketplace for musicians to buy, sell and learn about new, used, vintage and handmade music gear. When Reverb launched in 2013, it was founded on the principle that buying and selling musical instruments should be easy and affordable. Since then we ve become a thriving marketplace that connects millions of people around the world to the gear and the inspiration needed to make music.

Digital marketing professional with more than eleven years of online marketing experience, including:-Integrated marketing strategy development and coordination for major national brands.-Insights-based and performance-driven media planning in competitive verticals, including retail, telecom, CPG.-SEO focusing on crawlability, credibility, and content to improve search engine visibility and traffic.-Project management, budget management, performance analysis, and forecasting.-PPC campaign creation, optimization, and management using current industry best practices and rigorous testing to achieve a strong ROI.-Digital media planning, execution, and optimization across desktop display, mobile, and online video campaigns to drive business results.-Training, developing, and managing PPC and SEO professionals to build strong, performance-driven teams.Specialties: -Digital Marketing-Performance Media -Search Engine Marketing-PPC Advertising-Search Engine Optimization-Mobile Media-Affiliate Marketing-Programmatic