Senior Vice President Marketing, Ecommerce
The PopSocket is a collapsible grip and stand that provides secure one-hand holding for any mobile device. Its companion product, the PopClip, enables PopSockets users to mount their phones on their dashboards, bathroom mirrors, lockers and other surfaces for hands-free viewing. Customizable, re-positionable, and fun to pop, PopSockets embody the company s mission to merge function with self-expression.
Seasoned global marketing executive in the consumer, digital e-commerce, brick and mortar retail, direct marketing catalog industry. Proven track record for driving global sales, global brand strategy, e-commerce, digital marketing, all facets of creative and advertising execution, and customer experience for all media including digital, catalog, social media and advertising . Strong leader in large in-house 150+ creative and marketing organizations as well seasoned in several digital start-ups. Specialties: Direct to Consumer Marketing, eCommerce sales and marketing, Digital Marketing, social media, Marketing Communications, Media and Public Relations, Product Marketing, Brand Positioning, Brand Strategy and Marketing Message Development. Leader in creative campaign execution including concept, strategy, photography, messaging and large scale production for all omni-channel media: including retail, ecommerce, digital marketing and social media, packaging, and extensive brand and sales driven catalogs.
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