Van Diamandakis Email Address

CMO Consultant

Persado's Marketing Language Cloud enables marketers to identify the language and emotions that resonate with consumers to increase engagement and build powerful relationships.

Throughout my career, I have had success in building lasting and memorable brands and have contributed to leading companies to successful financial results, including successful IPOs or acquisitions. I am an experienced, modern multi-channel marketer, with expertise in the application of creativity, process, technology and marketing analytics to build brand, drive revenue and rapidly prove ROI. I love to work with companies to decipher the right company and product positioning and work collaboratively to fill gaps in the product(s) and user experience. Then it's all about building the right team, strategies and plan to generate awareness and demand. But it's more than that. What marketing is really about is giving people reasons to LOVE your brand beyond the rational reasons to buy your product. When you achieve brand and customer LOVE, you have created an important and lasting company. Tactically, I have over 20 years of experience building and running marketing teams and multi-channel programs that including corporate communications, company and product positioning and marketing, advertising, direct marketing and especially have enjoyed immersing myself in content marketing and social media engagement, marketing and sales. It's been run to be part of that disruption. I strongly believe in the power of freemium business models married to advanced marketing operations and analytics. My passion is to create, run and continually optimize high-performance marketing engines that rapidly build brand, buzz, engagement, demand and customer love, leading to successful financial results. To date, I have the experience of leading the marketing function through two IPOs and a 3.2 Billion acquisition.