Bud Intonato Email Address

Vice President of Product

Peloton is changing the way people get fit by combining live-streaming boutique studio cycling content with the most technologically advanced and socially connected indoor bike. A software company at its core, Peloton leverages cloud-based streaming video technology and a powerful, proprietary, immersive touchscreen to deliver world-class workouts led by our elite team of certified instructors to riders all over the world. With a wide variety of class levels, lengths, focuses and themes, there's something to keep everyone engaged. The Peloton bike - We've built a sleek, near-silent, sophisticated indoor exercise bike equipped with an easy-to-use HD touchscreen, and we're broadcasting live and on-demand classes streamed from our NYC studio directly to your home. The Peloton bike is your own private cycling studio - breaking the boundaries of a typical exercise bike and transporting you to the center of real-time, high-energy workouts wherever and whenever your schedule allows. Ride on. #ridepeloton

Nice to meet you. I’m a Product and User Experience Director based out of Brooklyn, NY. I specialize in products that captivate users and serve business needs. I extract, assess, and confirm business requirements and user needs through a variety of methods including: • Client and user interviews • Informal contextual inquiries and ethnographic research • Task models and process mapping • Existing product UX audits • Competitive Analysis • User persona development • Requirements documentation • User and business goals documentation I develop, execute, and present deliverables to effectively communicate interaction, information architecture and design to diverse teams and stakeholders including: • Digital product concepts/overviews • Product/site outlines • User stories and journeys • User flows (visual vocabulary, et. al.) • View/page sitemaps • Information design (entity-relationship models, et. al.) • Responsive Wireframes (and storyboard frames) • Functional Specs I help bring products to life by directing, and collaborating with, design, copy, and development teams in areas such as: • User Interface (UI) Design • Responsive Web Design • User Interface (UI) Animation • Form, Checkout, and Conversion Design • Interaction Design • UX Copywriting • Admin/CMS Design • UI, Front-End Development And as much as possible throughout these processes, so that I can improve the next iteration, I work to evaluate the experiences my team and I have created by: • Conducting user testing (eye tracking, heat mapping, et. al.) • Surveying users • Designing and reviewing A/B tests • Assessing analytics reports and funnel diagrams ...and more. Have any questions? Just ask!