Head of Marketing
Myphotobook is your professional partner for fine photo books and more!
Data-driven marketing director with more than 15 years of online marketing experience and a track record of generating sales and profit.Well versed in paid search, paid social, lead generation, web analytics and testing. Consistently promoted for outstanding results and the ability to build revenue generating teams and marketing infrastructure from the ground up. Software Experience: Marin, Adobe Adlens, IntelliAd, Adspert, Google Analytics, Econda, Etracker, Webtrekk, Wordpress, Adobe Target, Optimizely, Visual Website OptimiserProfessional Interests:Strategic planning, A/B and multivariate testing, conversion rate optimization, paid search marketing (ppc), search engine optimization (SEO), interactive/online marketing, and web analytics.
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