Fabien Garcia Email Address

Chief Marketing Officer and Marketing Director

MyNewsdesk is a public relations and communications company that is an all-in-one newsroom and multimedia PR platform.

Accomplished, data-driven & ROI-oriented Marketing & Comms Specialist. Over 20 years of marketing experience with extensive knowledge of the Digital, Tech, SaaS, B2B B2C & SME sectors at international level. Encompassing strategy, hands-on acquisition, retention and lead generation with the ability and skill set to provide creative, innovative, enthusiastic and forward-thinking leadership in a team environment. Focused on achieving continuous, improved business performance. Founder of the Marketing Hub http://marketingperf.com Online CV: http://marketingperf.com/fab-en/ SKILLS: ➢GENERAL MARKETING: SaaS & start-up, B2B/B2C, strategy & planning, event organisation & promotion, media planning & buying, lead generation, nurturing, customer retention, partnerships, reporting ➢DIGITAL MARKETING: CRO, marketing automation, UX, web design, SEO, PPC, email marketing, A/B testing, social ads, display advertising, remarketing, affiliate marketing ➢MANAGEMENT & METHODOLOGY: Recruitment & training, team management, growth framework, project management, SCRUM SOFTWARE ➢PPC: Adwords, Bing, Facebook ads, LinkedIn ads, Twitter ads ➢WEB DESIGN: Wordpress, Photoshop, Dreamweaver, Marketo ➢EMAIL MARKETING: Marketo, Email Vision, Mailjet, Sendgrid, Dolist, Twelve Horses ➢WORKFLOW: Slack, Trello, Zapier, Iridion ➢PRODUCTIVITY: Google Docs, Microsoft Suite, Keynote ➢REPORTING & CRM: Google Analytics, Salesforce, Marketo, Pipedrive ➢AUTOMATION: Marketo ➢SOCIAL MEDIA: Hootsuite, Sprout Social ➢UX: Google Optimize, Optimizely, Hotjar, Lucky orange, Exit Monitor ➢OTHER: Adobe Premiere Pro, Eventbrite, SurveyMonkey, Bizible, Google Forms, Typeform