Natalie Truong Email Address

Head of B2B Marketing, Pacific

Mercer Insights is a staffing and recruiting agency which specializes in Workforce Management, Compensation and Benefits.

Natalie is a senior marketing manager, with over 15 years in the discipline and extensive experience across professional services and financial services.Natalie is known as a strategic and hands-on marketing professional. Natalie also has regional market exposure spanning Australia, New Zealand and Asia. Natalie works with an open, inclusive and collaborative style and have broad technical skills and strong experience in negotiation to deliver on strategic corporate objectives. Natalie's marketing successes can be attributed to her determination to ensure companies develop a single view of any one customer; resulting in long term profitability, increased customer loyalty and more targeted marketing investments.Specialties: - Marketing Plan Development and Execution- End to End Campaign Management- Advertising (BTL and ATL)- Direct Marketing (Online and Offline)- Customer Acquisition and Retention- Segmentation and Loyalty Attribution Modelling- Website Re-development and Project Management- e-Commerce Management- Customer Service and Telemarketing- Competitor Analysis- Marketing Analysis, Forecasting and Reporting- Budgeting and P&L Management- Event Management- Team Management