Harikrishna Rao Email Address

Director of Demand Generation and Performance Marketing

Business, from factory floor to training room and the showroom, is likely to be the biggest beneficiary of the fascinating technology of VR and AR.

I'm passionate about defining marketing strategies, raising brand awareness, and building innovative campaigns to enable sales resulting in increased profitability and expanded business. I love challenging myself in creating compelling narratives to promote and foster adoption of technology products and services. I have 5 years of experience in the technology industry supporting SaaS products for the Automotive/Collision Insurance industry. I've also worked in Product Management and was heavily involved in the functional design and testing of Consumer software offerings. I received my M.B.A. and my M.S. in Electrical Engineering (Power Systems) with a focus on renewable energy technology in Aug. 2012 from the University of Illinois. While at the University of Illinois I was involved in multiple projects in technical and management consulting with a focus on renewable energy and technology.