Sanjeev Handa Email Address

Vice President Marketing

Maruti Suzuki Limited is an automotive company that is an original equipment manufacturer(OEM) of passenger cars viz., M-800, Wagon R , Ritz, Swift, Swift Dzire,Baleno, Gypsy, Grand Vitatra & Kizashi.

Innovation Advocate || Ideation Catalyst || Live Wire Leader An entrepreneur at heart and an ardent believer in ‘customer voice’. Digital and data advocate. •Indian School of Business Alum •A marketing and communications expert with over 27 years of multi-faceted experience in strategy, brand management, advertising, CRM and sales in leading organisations •Built, Lead and retained highly motivated marketing and sales teams. •Expertise in the automotive sector to strategise and create innovative marketing plans, steering the execution of marketing programs and new product launches. •With over 13 years at Maruti Suzuki, I have managed various marketing facets and led the division as Vice President and Head of Marketing. Developed marketing strategies for Maruti Suzuki’s entire product portfolio. •In step with changing times, had set up the Digital Team, transforming Maruti Suzuki from a traditional marketing company to a complete digitally powered up company. •Presently as Vice President and Head of Corporate Communications, I’m responsible for strategizing corporate and brand communications in media along with social and digital outreach for the company. Leading external and internal communications strategy for strengthening the company’s engagement with its stakeholders. •Demonstrated success in turnaround and creation of iconic brands such as Swift and Dzire, by driving overall growth in markets through data-based consumer insights and precise implementation of key projects. A result-oriented achiever with an excellent track record for identifying opportunities for accelerated growth through the launch of NEXA. •Co-created impactful campaigns like ‘Kitna Deti Hai’ and ‘Pehni Kya’ •I was recognized as one of Top 100 influential Game-changers in India by E4M - 2019, Most Data-driven CMO @ CMO Summit 2017, Digital Marketeer of the Year 2016 by IAMAI, •Was Co-Chairman of the SIAM Expo Committee from 2012 - 20. •Member of the ISA Executive Commitee since 2019 •Avid Motor Enthusiast, Rider and Aspiring Golfer.