Amanda Beale Email Address

Brand Management and Marketing Strategy and Digital Marketing and Product Development and Cross Functional Team Leader

Mars, Incorporated is a private, family-owned company founded in 1911 and employing more than 65,000 associates at over 370 sites, including 135 factories, in 68 countries worldwide. Headquartered in McLean, Virginia, U.S.A., Mars, Incorporated is one of the world's largest food companies, generating global sales of more than $28 billion annually and operating in six business segments: Chocolate, Petcare, Wrigley Gum and Confections, Food, Drinks, and Symbioscience. These segments produce some of the world's leading brands: Chocolate - M&M'S(r), SNICKERS(r), DOVE(r), GALAXY(r), MARS(r), MILKY WAY(r) and TWIX(r) Petcare - PEDIGREE(r), WHISKAS(r), SHEBA(r), CESAR(r), NUTRO(r), GREENIES(r), and ROYAL CANIN(r)| Wrigley - ORBIT(r), EXTRA(r), STARBURST(r), DOUBLEMINT(r) and SKITTLES(r)| Food - UNCLE BEN'S(r), DOLMIO(r), EBLY(r), MASTERFOODS(r) and SEEDS OF CHANGE(r)| Drinks - KLIX(r) and FLAVIA(r)| Symbioscience - WISDOM PANEL(tm), SERAMIS(r), CIRKUHEALTH(tm) and COCOAPRO(r).

A Brand Marketing Manager with significant experience in the fast moving consumer goods (FMCG) industry, including five years with the well known American company Mars Inc (Food Division). Breadth and depth of skills associated with brand management, strategy development, new product development, management of multiple cross functional teams, developing and executing marketing plans including content management, plus budgeting and P&L responsibilities. Builds energy and passion within a team environment, but also enjoys working autonomously. A communicator by nature who enjoys presenting to management or colleagues, and thrives when given the space to be creative.Detailed resume can be provided upon request.