Susan Baranczyk MBA Email Address
@jjkeller.com
Corporate Communications Strategist
J. J. Keller is the trusted source for DOT Transportation, OSHA Workplace Safety, Construction and Human Resources (HR) products and services. Our regulatory experts have years of experience helping companies meet their safety and compliance needs.
A strategic communications leader with proven success in amplifying the voice of companies from Fortune 500 to small business, I have more than 25 years of experience creating internal storytelling and innovative external marketing and brand strategies for companies in highly regulated industries, including energy and insurance. I have specialized expertise in branding and communications during complex mergers and acquisitions, developing brand architecture and a positive view of new brands by engaging multiple stakeholder groups. Specialties: Brand strategy; brand management and alignment; corporate identity; merger and acquisition communications; crisis communications; advertising and communication strategy; marketing planning and execution; social media strategy and management; media relations; business planning; executive communications.
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