B. Anderson Email Address
@invidi.com
Chief Operating Officer and Global Chief Technology Officer
INVIDI was founded in 2000 to resolve the growing disparity between pay televisions greater share of television viewership and its disproportionately smaller share of advertising revenue.
Experienced C-level technology executive with over 25 years experience in the design, development and fielding of complex communications systems for the cable television and satellite television industries. Contributed to the development of the US HDTV Standard. Co-founder of INVIDI Technologies Corporation from inception to becoming the leading provider of addressable advertising technology with over 75% US Market Share. Experience with managing multi-skilled teams providing technology leadership and direction. Significant experience with start up companies, venture capital, content delivery architectures and set top box based communications products.
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