Therese Lockemy Mba Email Address

Director of Internet Marketing and Social Engagement

We provide direct access to our Staffing Coordinator 24 hours a day / 7 days a week. Intrastaff has strict screening and interviewing standards enabling us to assess experience, qualifications and references of applicants. We are an Equal Opportunity Employer and employ qualified personnel without regard to race, color, creed, national origin, sex, veteran status or physical or mental disability unrelated to the performance of the job.

Over the last 20 years, I’ve been fortunate enough to touch many facets of what I would consider part of the marketing domain. From telemarketing and sales to internal communications and PR to content strategy and influencer marketing to trade shows and events, but I’ve found my home and my passion in digital marketing, technology, and data-driven strategies. Driven by data and a connected experience I take pride in developing strategies that are grounded in data and fueled by technology, both necessary to provide a relevant and personalized experience. This space allows me to tap into bigger-picture strategic thinking and still lean on the deep knowledge I’ve gained, to align strategic programs with business goals, and to guide teams around strategies to drive awareness, engagement, acquisition, and retention. Thankfully and sometimes to my surprise, I’ve also been acknowledged as a leader in this space I love so much. As the Director of Digital and Social Media at Hopkins, I get to lead a team of digital marketers, focused on SEO/SEM, display, CRM/PRM, marketing automation, analytics, and social media marketing, Working with a super smart team, there are some amazing wins to speak of: ★ Pioneered Johns Hopkins Medicine's first Social Media Command Center for brand listening, posting and engagement. The program has increased the volume of comments responded to and decreased response time. ★ Led efforts that resulted in significant growth in social, e-newsletter subscribers, website traffic, leads, and business volume. ★ Marketing lead for multidepartmental CRM/PRM systems integration, marketing automation strategies, personalization strategies, and connectivity of critical data points. Specialties: Strategic Marketing, Lead Generation, Integrated Marketing, Content & SEO Leadership, Digital/Social Media Strategy and Analysis, Budget Management, CRM & Marketing Automation, Partner Engagement, Team Leadership, Social Roadmaps, Technology implementations, Scalable programs Technology: Salesforce (Marketing and Sales Cloud), Conductor, Google Analytics and Google Data Studio