Marketing Technology
Green Dot Corporation is an American financial technology and bank holding company headquartered in Pasadena, CA.
Digital marketing executive with 18+ years of experience geared towards digital strategy, execution and marketing technology. Skilled in building and operating large digital teams & delivering relevant, personalized digital experiences. Adept at leveraging insights, metrics and creativity with market trends to deliver innovative solutions to complex problems. Passionate about test-and-learn culture. Specialties: Customer-centric Strategy | Digital Acquisition | Retention | Project Management | Personalization & Optimization | Customer Segmentation | Adobe Platform | Digital Analytics | A/B/n Testing | Salesforce | Jira | NPS | Team Building | Vendor Management | Email Marketing |
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