Senior Director of Marketing Head of Marketing
Bread is a financial services company which specializes in consumer finance, technology, purchase finance, and e-commerce.
Louise Ng is currently the Director of Marketing at DashBid, a leading programmatic video SSP focused on helping publishers optimize and maximize their video ad revenue. Previously, she was the Senior Marketing Manager at Mobile Commons, where she leads a team responsible for strategy, development, and execution of all marketing and communication efforts. Louise successfully oversaw the entire strategy, design, and launch of the new Mobile Commons website and executed a clear sales & marketing strategy that was able to increase lead generation and achieve record sales numbersLouise Ng received her BS from New York University's Stern School of Business, where she studied Finance and Accounting. MARKETING: Lead generation, Conversion optimization, Analytics, A/B Testing, Channel optimization, SEO, SEM, Digital advertising, SMS marketing, Social media advertising, Email marketing, Retargeting, Branding, Ad creation, Content marketing (Webinars, infographics, video, and whitepapers)STRATEGY: Branding, Messaging, Website design and strategy, Marketing strategy, Growth hacking, Channel sales strategies, PartnershipsCOMMUNICATIONS: Public relations, Press releases, Conferences, Event production, Partner relationships
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