Stacy Young Email Address

FIA Formula E is an automotive company which located in London.

I am a results-driven, innovative marketer with extensive experience across e-Commerce, Consumer Electronics, Financial, FMCG, Sports & Telecoms sectors in consulting and board level client roles. I have a track record of driving commercial success through all forms of marketing, from traditional to digital, creating stand out content and brands that punch above their weight. I was Barclaycard’s first Global Digital Director following my role as VP, Global Head of Digital & CRM at Sony Ericsson (now Sony Mobile). Formerly a Director of Marketing at Phones 4u, responsible for all aspects of marketing for over 700 retail stores and online. Former board member and CMO of online home retailer VictoriaPlum.com and have most recently been growing the fanbase and viewership of Formula E as global Marketing and Brand Director. Whilst at Sony Ericsson, I led the team that developed the brand's global Facebook page from 250,000 to more than 6 million fans in under two years, creating what was at the time recognised as the most engaged Facebook brand page in the world. Specialities: •Customer Marketing - Acquisition and Retention •Brand Development, Repositioning and Management •Social Media - Strategy, Product Development, Editorial, Campaigns, Content and Metrics •Digital marketing (global & local) including Website and app development •Marketing Communications Advertising, Media and PR •E-Commerce start up and operations •CRM including scoping, deployment, analytics & activation •Mobile marketing, site creation and app development •Product marketing and International Marketing •Product Launch and Channel marketing •Below the Line (BTL) and POS including in store execution