Senior Vice President, Marketing
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As a passionate and performance-driven marketing executive, Rachel helps companies generate demand, drive customer acquisition, and grow revenue. She has more than 15 years experience building high-performing teams and working with organizations of all sizes to design and execute integrated marketing strategies that create brand awareness and increase market share. With a background that infuses the creative and the analytical, Rachel helps companies execute performance-driven strategies that connect audiences, elicit emotion and deliver on business goals. Specialties: Demand Generation, Digital Marketing, Content Strategy, Brand Messaging, Engaging and Influencing Consumers, Product Marketing, Market Research / Competitive Intelligence, Retention Marketing, Brand Architecture, Content Audit and Gap Analysis, SEO/SEM, Social Strategy, Corporate Communications, Project Management, Client Services, Google Analytics
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