Director, Marketing Operations and Technology
Ellucian, the new company formed by the combination of Datatel and SunGard Higher Education, delivers a broad portfolio of technology solutions, developed in collaboration with a global education community, and provides strategic guidance to help education institutions of all kinds navigate change, achieve greater transparency, and drive efficiencies.
Results-oriented senior digital marketing professional with 10+ years of experience in marketing technology driving positive business results and managing change in a highly collaborative and global B2B environment. Ready to manage any core systems used to support a modern marketing department. Specialties: Marketing automation system, Website strategy development and execution, Content management system, Website development, SEO/SEM, CRM, Lead generation, Web analytics, Website design, Social media, Vendor management and evaluation
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