Andy Gilpin Email Address

Direct to Consumer Strategy and Operations Manager

Edrington makes some of the world's best-loved premium spirit brands, including The Macallan and Highland Park single malt Scotch whiskies, The Famous Grouse and Cutty Sark blended Scotch whiskies and Brugal, the leading golden rum in the Caribbean. The portfolio is complemented by Snow Leopard vodka. Founded in 1861, Edrington today is a successful international premium spirit business with a long-term outlook. The company's unique business model funds its owner, The Robertson Trust, which is Scotland's largest independent grant-making trust. The Trust was established in 1961 as a way to continue and extend the family's support for good causes in perpetuity. Last year The Robertson Trust donated 18.2 million to charities of all sizes across Scotland.

Digital marketing and e-commerce strategy & delivery leader with proven ability to adapt quickly and creatively to business opportunities and challenges; experience of working across various sectors, including FMCG, where I have been responsible for building and leading high-performing teams and scaling brands both locally and internationally. Specialties: Digital marketing, e-commerce, UX/CX and consumer journey mapping, commercial strategy and management, people development and team building, project and programme management, CRM/data management, digital and commercial analytics and reporting