Nikos Karavitis Email Address

Digital Marketing Thought Leader and Strategist

Donnelley Language Solutions is a leading force in multilingual communications services and recognized as one of the worldUas premier providers.

Goal-driven/data-driven marketing professional eager to leverage go-to-market lead generation, marketing automation & process optimization talents toward actively supporting a progressive organization in maximizing market penetration and revenue growth. Core competencies include: - Penetrating new market segments and increasing revenue velocity (demand generation programs) - Data driven cross-channel (integrated marketing programs) - Sales enablement tools and lead-to-opportunity conversion, lead qualification - Digital marketing, Ad retargeting, content syndication, SEO, SEM - Clear understanding of the programmatic display space (prospecting & retargeting), with the ability to educate internal teams and stakeholders. - Lead nurturing & campaign management across multiple channels, (mobile, web, social and email) - Social media listening & demand generation best practices (Radian 6, Sprinklr, Hootsuite) - Responsive design campaigns optimized for iOS and Android (mobile marketing) - Project management & Agency management - Content management - Adobe Experience Manager (AEM) - P&L background in various industries - Event management / alliance & partnership building Specialties: - Digital marketing & Digital media measurement - Google analytics (for inbound & outbound marketing). - Organization transformation by implementing industry best practices and standard operating procedures. - Multi-industry marketing & business lead generation - Marketing automation platform execution (Eloqua, Marketo, Pardot, Adobe Campaign) - Lead management/Lead Qualification to revenue performance - (Velocity Measurement) - Business process improvement & change management - Marketing lead for go-to-market planning and execution - SaaS onboarding & Integration: Oracle Marketing Cloud / Salesforce Marketing Cloud / Adobe Marketing Cloud