Some informations about Estella Matemu:
Director of Product Management and Innovation and North America at Dayton Superior
Based in Santa Fe Springs.
Went to Wright State University
Dynamic, results-oriented, innovative product marketing professional with a track record of delivering results. Expertise in new product development, pricing strategy, B2B marketing, branding, portfolio management, market segmentation, commercialization and Voice of Customer. Extensive experience in developing new products for international markets.Skills:-Product Line Management-Product Life Cycle Management -New Product Development Using Stage-Gage process-B2B Marketing-Voice of Customer-New Business Development-International Business Experience-Project Management-Competitive Analysis-Segmentation-Forecasting

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