Thu Phan Email Address

Chief Revenue Officer

Contently is a technology company that helps enterprise companies create results-driven content by providing them with smart technology, vetted creative talent, and proven expertise.Contently is a technology company that helps brands create great content at scale.

Thu is a results-driven global sales and strategy leader with 20+ years of experience leading complex company transformations, turnarounds, and go-to-market initiatives, helping startup and mature companies. Thu was recruited to her last 4 organizations because of her consistent ability to build sustained revenues through existing and new channels, products and business development partnerships within the MarTech, AdTech and Online Media industries; including SaaS Platforms, Data & Analytics, Programmatic, Sponsorship, Editorial & Branded Content. Thu’s cumulative revenue impact has contributed to $560M+ by working with industry leaders such as Google, LinkedIn, AMEX, Walmart, Zillow, Pfizer, 1-800-flowers, and Verizon. She is well suited to new and complex challenges and responsibilities as evidenced by multiple promotions to strategic revenue and growth leadership roles. Leadership Effectiveness. Outstanding communicator with strong executive presence who establishes critical relationships and alliances with internal and external stakeholders, including cross-functional business teams and leaders up to C-suite, brand direct clients, agencies and vendors. Trusted business partner who responds well, and effectively manages through constantly changing organizational and market demands. Strategy/Revenue Growth. Strategic thinker with sharp business acumen and ability to see the “big picture” in assessing markets and product opportunities to drive revenue growth. As CRO for Contently, successfully rebuilt the go-to-market across Marketing, Sales and Customer Success during Covid-19 that resulted in 4 consecutive quarters of growth. As Digital CRO for Time Inc., responsible for $500M in revenue which resulted in the successful exit to Meredith Corporation. As North America sales leader for Everyday Health, drove the largest corporate growth 2 consecutive years, $30M+ in revenue; and launched a new business division to double digital revenue growth. Team Building and Development. Recruit, coach and mentor high performing and collaborative revenue and sales teams, creating a supportive and winning culture that achieves exceptional results. Able to transform organizational structures to enhance efficiencies and cut costs while maintaining strong value.