John Gaston Email Address

Sales Manager

Century 21 Real Estate LLC (CENTURY21.com) is comprised of approximately 7,400 independently owned and operated franchised broker offices in 78 countries and territories worldwide with more than 111,000 independent sales professionals.

John has a very substantial background in franchise sales and consulting over a 27 year history. Most of his experience has been with major residential real estate franchises like Century 21, RE/MAX and Prudential Real Estate Affiliates (currently known as Berkshire Hathaway Home Services). John sold over 25 RE/MAX franchises in Central and Northern Ohio and introduced the brand to Toledo (Ohio’s 4th largest city at the time). His consulting experience has involved working with over 100 broker/owners in 15 different states with revenues ranging from under $500k to over $7 million. John’s consulting work has focused on recruiting, financial analyzing and training real estate agents on the various products and services offered by the franchisor. His recruiting advice focused on the various steps needed to successfully add quality agents. The financial analysis work was mainly composed of taking P&L statements and comparing the numbers to the top 5% in the franchise organization and suggesting what changes needed to be made for increased profitability. John needed to be very knowledgeable of a variety of tools and services within each franchise in order to be a resource for brokers and agents alike. He was also involved in many franchise renewals over his long span with the various franchises with a success rate of over 95%.