Rick Parker Email Address

Marketing Executive

Backup and recover your critical business data in cloud, virtual, and physical environments--all with one, elegantly simple solution.

30+ years’ marketing experience includes leading startup, growth, M&A and turnaround companies to success in a range of executive positions on a global basis. As Infor’s Senior Vice President of Global Marketing, helped drive company grow from emergence to $2.2B in 5 years. Have guided companies through inception, venture capital, private equity, IPO, M&A and integration phases. Passionate driver of all aspects of marketing including: strategy, positioning, branding, product and solution management, business development, press relations, advertising, events, internet, social media, direct marketing, channel management, lead generation, sales training, and CRM. Ability to quickly assess and dramatically improve marketing impact through a pragmatic, metrics-driven process developed from the experience of over 35 successful mergers and integrations. Specialties: marketing strategy, positioning, branding, product management, solution management, business development, press relations, advertising, event management, internet marketing, Web 2.0, social media, direct marketing, reseller channel marketing, lead generation, pipeline management, sales training, CRM, venture capital, private equity, IPO, M&A, integration