Doug Green Email Address

Vice President, Brand and Demand Solutions

Sullivan Research Institute is a Research company located in P.O. BOX 6283, San Antonio, Texas, United States.

Marketers face plenty of challenges: ►It is noisy out there – over 27 million pieces of content are shared each day. ►69% of content marketers have a hard time finding fresh topics to discuss. ►79% of marketing leads never convert into sales due to lack of lead nurturing. ►Only 9% of business buyers have faith in the value and trustworthiness of your content. ►80% of the collateral you produce is never used by your sales team. I support clients as they address these challenges by helping them answer questions like these: ►Are you teaching and guiding or just selling? ►Are you attracting the right buyers? ►Do you truly understand your prospects? ►Is your message compelling? Is it evolving? ►What mix of content and programs will help you find more customers? ►Does your sales team speak your language? My job is to help you understand what works and what doesn’t. Every year I participate in more than a 100 projects with clients that involve research, thought leadership, content marketing, demand generation, and nurture/progression. I hope my client feedback below speaks for itself: “Doug is a great partner and thinker. He represents his firm with high integrity and comes up with creative solutions that moved the business forward for us. He challenged us to think differently about our approaches to research and marketing. His advice and counsel made a difference to our bottom line.” Clients include IBM, Xerox, Oracle, EMC, RSA, Sony, Samsung, Polycom, LifeSize, Plantronics, Jabra, Vidyo, Logitech, Sprint, Interactive Intelligence, Unify, PGi, Marketo, and others. I'm happy to set up a time to bulletproof your marketing programs and share insights from the analyst firm perspective - please contact me at 650-931-4701 or dgreen@frost.com.