Chief Marketing Officer, Vice President of Brand and Marketing
Make-A-Wish Canada is part of the largest not-for-profit wish granting organization in the world, serving 30 countries with international affiliates on five continents (Make-A-Wish International). Since inception in 1980, Make-A-Wish has helped make over 225,000 wishes come true for children around the world. Make-A-Wish in Canada consists of eight regional Chapters and the Canada Office, which is located in Toronto, Ontario. We grant the wishes of children with life-threatening medical conditions to enrich the human experience with hope, strength and joy.
Passionate and performance-oriented with 15 years of US and international marketing experience. A collaborative leader with a uniquely balanced ability to "zoom in," leveraging strong determination to drive results, and to "zoom out," developing and applying brand strategies, consumer insights and financial objectives.
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