Peter Grenfell Email Address

Managing Director, VCCP Kin

Integrated creative agency: where principles, people and passion result in populating culture.

An agency and client leader for today’s diverse marketing landscape. I’m a genuine digital native who has transitioned into advertising agency leadership roles, both in the UK and most recently in Australia.My unique blend of experience and capabilities mean I’m comfortable at any and every part of the marketing spectrum; from brand advertising to customer experience to digital production. Moreover, I believe that the best ideas are those that touch every part of a business, way beyond advertising. I lead my teams through being a practitioner in everything I do, have a tremendous pitch winning record and a rigorous eye for financials. Which means that the agencies I lead are creatively, culturally and commercially successful.