Tendayi Viki Email Address

Author of the Corporate Startup and Associate Partner

Practical tools to help you understand customers, design better value propositions, and find the right business model. Strategyzer makes it easy for anybody to rapidly sketch business model ideas with the business model canvas and the value proposition canvas. Work on business models together with your team, clients, board, or anyone else. Test the rough numbers of your business model to quickly find out if your idea is worth pursuing. Take our online class and get a the knowledge you need to do it professionally or follow our blog to be up to date.

I am Associate Partner at Strategyzer, where I help large companies to innovate for the future, while running their core business. I was previously Director of Product Lifecycle at Pearson, A FTSE100 global education company. I co-designed and helped implement Pearson's Product Lifecycle which is an innovation framework that won Best Innovation Program 2015 at the Corporate Entrepreneur Awards in New York. I hold a PhD in Psychology and an MBA. I have written three books: Pirates In The Navy, The Corporate Startup and The Lean Product Lifecycle. I am also a regular contributor at Forbes Magazine. I have worked as a consultant, trainer and speaker for several companies including Unilever, American Express, Airbus, Tetrapak, Copenhagen Fintech, Pearson Vue, Rabobank, Standard Bank, The British Museum, The World Bank, General Electric and Whirlpool. In my previous life, I spent 12 years as an academic at the University of Kent, where I am now Honorary Senior Lecturer. I have also been a Research Fellow at Stanford University and a Research Assistant at Harvard University. Specialties: Corporate Innovation, Creativity, Entrepreneurship, Lean Startup, Customer Development, Business Model Design, Organisational Psychology, Team Building, Research Methods and Statistical Analysis