SPI Lighting is an electronic manufacturing company offering commercial lighting fixtures.
Award-winning marketing communication leader. Accomplished in aligning C-Suite, HR, operations, marketing, and company stakeholders to navigate brands in transition. Special expertise in small to medium-sized professional service businesses. Successful strategic messaging that simplifies complex product and service concepts resulting in engaging content on traditional and digital platforms. Plan and direct brand content for lead generation. Versatile, adaptable marketing tactician.Specialties include: Strategic Marketing & Analysis; Project Management; Branding, Cobranding, Rebranding; Transition Management; Website Management; Digital Communications; Lead Generation; Research and Content Creation; Data Analytics; Human Resources; Social Media Strategy; Vendor Management; Internal/External Communications; Sales Presentations; C-Suite Reporting
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