Heather Smith Email Address

Vice President of Marketing

Social Solutions is primarily engaged in providing computer programming services on a contract or fee basis. of this industry perform a variety of additional services, such as computer software design and analysis| modifications of custom software| and training in the use of custom software.

I'm a marketing leader with experience in SaaS technology, healthcare, and publishing. I've got a reputation for successfully applying inbound and content marketing strategies in a very niche market with a tendency toward traditional media. I've also had the privilege of developing a team of some of the best and brightest to find unexpected ways to reach our audience, and then bring these projects to life by rolling up our sleeves and doing it all ourselves. We've successfully marketed our suite of SaaS solutions to the eye care industry via traditional media, content marketing, inbound marketing, nurturing strategies, sales & marketing alignment, and good old-fashioned hard work. I embrace the opportunity to take calculated risks, I welcome critique, and I'm not afraid of change. Because of that, I drive results that challenge the status quo and prove that modern marketing principles have a place in any industry.No matter what I'm doing, the goal is always to produce work that is interesting, that challenges the status quo, and that proves that modern marketing approaches are applicable in any industry.