Monica Gadsby Email Address

Chief Executive Officer

Starcom is a world-renowned media communications agency that architects connected human experiences to create value through precision marketing, content and technology solutions. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including Airbnb, Bank of America, Kellogg Company, Kraft Heinz, Novartis, Samsung, Visa and more. Starcom is part of Publicis Media--the global media solutions group which also encompasses Zenith, Mediavest | Spark and Optimedia | Blue 449--a key division of Publicis Groupe [Euronext Paris FR0000130577, CAC 40], one of the world's leading communications groups.

As Chief Executive Officer of Publicis Groupe in Latin America, Monica Gadsby oversees all Publicis assets in the region. In March of 2016, she launched a new agency model that fosters collaboration across media, creative and specialized agencies, offering clients more agile and modular solutions for a rapidly changing world. Prior to assuming the helm for Publicis One, Monica oversaw Latin America and U.S. Multicultural markets for Starcom Mediavest Group. With 28 years of experience, Monica is seen as a pioneer in diversity marketing. She was a founding member of the Leo Burnett Hispanic Unit in 1987 and eventually went on to establish and develop the two leading U.S. multicultural media agencies of all time in Tapestry and 42 Degrees. In Latin America, Monica doubled Starcom Mediavest Group’s revenue in the last six years, while successfully shifting the company’s focus to digital, data and content. She has gained extensive experience working with multinational clients across a variety of industries and countries and possesses unique insight and understanding of commonalities and differences that define opportunity in each country. Her successes have led her to numerous recognitions over the years including 2016 Broadcasting & Cable Hall of Fame Inductee| 2014 Folio Magazine Top Women in Media| 2013 People en Espanol's 50 Most Powerful Women |2011 ADCOLOR Legend | 2011 Broadcasting & Cable Hispanic Television Lifetime Achievement| 2009 Cannes Media Jury | 2005 Mediaweek All-Star | 2004 AdAge Media Maven | 2004 Crain's Chicago Business' 100 Most Powerful Women| 2003 Vanidades Top 40 Hispanic Women.