Senior Product Director Business Intelligence
Safeway, Inc. is an American supermarket chain founded in 1915. It is a subsidiary of Albertsons, having been acquired by private equity investors led by Cerberus Capital Management
Marketing professional with over 17 years experience driving marketing strategies and optimized pricing, promotion and assortment plans through customer, market and big data analytics. I have a passion for applying analytical problem solving, critical thinking and strategic thought leadership to collaborate with business partners and drive meaningful business decisions. Key Areas of Focus Include: - Marketing Analytics and Strategy Development - Business Performance Tracking and Opportunity Identification - Pricing & Promotion Optimization - Assortment / Range Optimization - Customer / Trip Analysis and Segmentation - Addressing Business Questions through Storytelling - Project Management
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